2007/03/07

The thing people don't get about the PS3...

In case you haven't noticed some people hate the PS3's price point. There are whole blogs about it.

It's basically just price discrimination (note the second paragraph -- not talking about discrimination against people). The holy grail of the producer. Some industries -- such as private colleges in the US -- have been doing it for years.

For years people (Ok, mostly people on slashdot, but anyway) have been talking about how much you could charge "hard-core" gamers. Sony went ahead and did that.

In a classic case of marketing-people-don't-get-it Sony has been pushing it as a mainstream console. It would probably have worked better as Premium Product. Are you hard-core enough? etc. etc. Make the first line of products collectors editions. Then in a year when the next Final Fantasy comes out drop the price 100 dollars and watch the moolah come in.

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